Deliverals
Script
Storyboard
Film (ben de graaf)
Sound Design (Nathain Cairo)
Voice Over
Motion Design
Keynote video
Launching a new digital signage tool for all retail environments
In today’s fast-paced retail world, flexibility and innovation are key. Our customizable digital signage solution for JBL—created by Tchai and Prisma—empowers businesses to deliver dynamic, locally tailored content.
Updates are instant, allowing you to engage customers and drive sales with fresh messaging, all with different ways for updating using 4G, Wi-Fi, or USB connections.
Approach
The brief was clear but flexible. Our task: create two versions of a dynamic digital signage experience for JBL and Tchai.
Inspired by Tchai’s design language, we explored a bento box concept—multiple elements forming a cohesive whole. From here, we developed a sleek storyboard and draft animation to guide the flow.
The execution
Filming took place at JBL’s offices as the system wasn't yet in a retail setting, requiring us to improvise and build the setup on-site.
While shooting, we simultaneously refined the draft animations, testing the script's flow with our own voice and making live updates. The final result was a fully animated, graded video with a revised script—which was a great success at the JBL event.
